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We’ve developed a long term relationship with DHL Express to produce a range of video projects including their internal communications brand films seen by DHL employees all across Canada. For 2008 we produced a comedic mockumentary called 10 To Follow, starring a fictional character named Klaus Richter. Accompanying the screening of 10 To Follow was the DHL Brand Launch Trailer, an exciting promotional piece produced in the vein of a Hollywood movie trailer to build anticipation for the launch of DHL’s Canadian ad campaign for 2009. Most recently we used the new RED digital cinema system to produce a rousing, cinematic brand documentary for DHL, profiling five unique individuals at the company and introducing DHL’s top business priorities for 2009-2010. The result: A 96% employee approval rating and a slap in the face to the notion that corporate communications must be dull.